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Faktor Penguasaan orang Cina Di Dalam Ekonomi
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Akhirnya...
Abes gak aku baca sume pages...
Rata2 korang sume bisness sendirik...tahniah2!!!!!:handshake:
Skang ni aku tak tau lagi nak reply apa2 sebab fokus aku ke laen....
Bila2 idea aku dtg nnt aku post kat sini....sharing is caring... |
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Reply #263 ann_9027's post
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aku berusaha kearah itu... alhamdulillah... step dah aku jumpa.. aku akan berusaha keras lagi.. dan lagi... aku akan buat satu group utk ini... |
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7 Secrets to Business Success in China
by Paul M. Denlinger
One:
Learn About China
Many companies, when they expand to overseas markets, do not have a detailed knowledge of the new market they are going into. If a company is expanding into a small, comparatively unimportant market, where the revenue potential is limited, it could be argued that this is acceptable, but in the case of China, it isn't.
No matter how the world economy develops, China is going to play a greater role as it becomes more integrated into the world economy. While there may be slowdowns and setbacks along the way, this is a major trend which will not change.
Already, China is a major manufacturer for world products. More and more, companies will see China as a market with increased purchasing potential. For consumer products, most of the purchasing capability will be along China's eastern coast. For businesses selling to manufacturers, customers will be more evenly spread.
Virtually all of the leading companies in all sectors are Chinese companies. It is almost impossible for foreign brands to succeed on their own without Chinese partners; the only exceptions are a few luxury brands. As a first step, it is necessary to find out who these players are.
China is still affected by the legacy of the state-owned enterprises, which often are still major players in the economy. The finance and distribution sectors are still heavily influenced by government participation.
Even in sectors where government influence is smaller, the government can still influence development through regulation. Sometimes, these regulations are introduced with very little public debate. This is a reality every business in China must be prepared to face. In China, the learning process never ends. Just when you think you are beginning to understand it, something happens to surprise you and to remind you of the complexities of China. For many, that is also a good part of the attraction of the country.
Be humble, and never stop learning.
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Seven Secrets to Business Success in China
Two:
Find the Right Partner.
Since virtually all of the major players in all sectors in China are Chinese companies, it is very important to find a good reliable partner to work with. A good partner, and a good trusting relationship, will significantly shorten the learning curve, and add to a company's revenue picture.
Before a company starts looking for a partner, it first needs to understand the landscape of the sector it is going to participate in. Who are the major players? What are their strengths and weaknesses? What key relationships do they have? What is their corporate culture?
Then, the company going into China has to have a clear idea of what its own strengths are, and what it can bring to the table. At this stage, the company has to be coldly realistic about what it can do, and then bring these forth in partnership discussions. In a good match, the companies will have complementary strengths and business cultures.
In a good partnership, both sides will respect each other for their core expertise, and will focus their energies on jointly developing new products and services for the Chinese market. This will quickly pay off in the form of faster return on investment and revenues.
In a poor partnership, there is no trust, and energy and attention are devoted to getting the upper hand on the other business partner. Each partner thinks that is better, and seeks to dominate the partnership and abuse, and even humiliate, the other partner. When this happens, an outside competitor benefits.
Partnerships are influenced by personalities, and it is important that key executives on both sides of the table feel that, at the very least, they can work to build a trusting relationship, and have an open channel for communications.
If the key executives feel that it is possible for them to speak honestly and frankly, then operational differences can be quickly resolved when they flare up.
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Seven Secrets to Business Success in China
Three:
Start Small
Outside investors look at China either as a great, undeveloped market with huge potential, or as a hopelessly backward market. Most of the time, these outlooks are heavily influenced by the general world economic outlook.
In fact, China is an underdeveloped country with limited infrastructure, but growing purchasing potential. It now offers one of the best skilled workforces at very competitive wages. As more companies invest in China, this money will work itself more widely into the economy.
For companies wanting to sell in China, it is wise to start small, and then grow with the market. In any new business venture, there is a learning curve, and mistakes will be made. A smart manager tries to keep these mistakes from being too costly.
During this initial investment and learning phase, it's best to harbor resources. There may be a temptation to make a large investment because everyone is going to China, but many of these large-scale investments have turned into very costly mistakes.
For a large corporation, they can justify these large investments, and even losses, because investment in China was a strategic decision. However, the price is often that the executives who were involved in the initial phase of the investment were burned out by the experience, and valuable people were lost.
Business success in China is a marathon, not a sprint. Run it that way.
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Seven Secrets to Business Success in China
Four:
Hire the Right People
Every business claims that its success is based on its people. This is just as true in China as everywhere else.
In fact, it is more true in China, simply because of the growth potential of the market. In a mature market or industry, the revenue percentage fluctuations of a business are comparatively small, but in a growth market, hiring the right people means the difference between being a leader or a mediocre member of the pack.
It's very important to have senior people who know Chinese and are comfortable working with Chinese. As much as possible, your Chinese company or office needs to have a Chinese face.
At the same time, a good Chinese manager needs to understand the culture of the parent company, and be able to explain the rationale for his plans to develop the China market. In addition to being a good executive, he needs to be a good bridge. At the same time, he needs to be open to suggestions and willing to listen, and not feel insecure.
In China today, there is a shortage of management who can lead teams well. There is an even greater shortage of people who can lead cross-cultural teams across multiple geographies, and have good communication skills.
If a company can find individuals with these skills, they will be in a good position for success in China.
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[ Last edited by myahakeem at 29-4-2009 23:58 ] |
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Seven Secrets to Business Success in China
Five:
Have a Realistic and Flexible Strategy
China is a rapidly growing developing economy. In business terms, this means that there are parts of the economy which are very well developed and very modern, while there are other parts which are less developed and efficient.
For those who are more historically inclined, China today is like California during the Gold Rush or Germany in the early 1900s. In each case, the economy was undergoing rapid changes which affected all areas of the society. Many old and accepted social mores were turned on their head. New companies were formed on a daily basis; fortunes were made and lost. This was the period of the robber barons, and the government was very hard pressed to keep up with the changes of the society.
For a business, this means that it must be able to adapt and act quickly. For executives who have worked in countries with mature and stable economies, it is a whole new experience. This is why many of the major European multinationals send their management track people to China for at least two years' exposure to this market.
Because this market is so rapidly changing, it is almost impossible to set a strategy for it completely outside China. A smart multinational always gives its local Chinese management sufficient freedom to act quickly without facing the overhead of explaining every move to the overseas headquarters.
An example of dynamic change is the recent SARS scare in China. In its early stages, the Chinese government attempted to cover up the problem, saying that it was not serious. However, Chinese cell phone users sent each other messages, and in many cases, spread news and rumors via SMS (short message service) text on their cell phones. Eventually, the Chinese government had to admit to the true seriousness of this problem.
And what businesses did best during this crisis? Pharmaceutical and medical companies, and makers of herbal potions and remedies.
And, of course, the mobile phone carriers and SMS providers.
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Seven Secrets to Business Success in China
Six:
Listen to Your Customers
In almost every industry, the best information for new products and services come from their customers. Unfortunately for most companies, they are usually very bad at acting on this information efficiently. In a growth market like China, competition is very intense, especially in the retail sectors. For this reason, customer satisfaction, and customer insights are invaluable.
For companies selling to the business sector, having a good healthy feedback channel is also important. Product departments become stale when they are only willing to act on their own ideas, and refuse to listen to outside feedback.
In China, many companies are in their early stages of growth, especially private companies. First generation entrepreneurial companies are usually founded on the vision of a single individual, who has the drive to bring a product to market and sell it at a profit. Companies of this kind usually have a very centralized management, with most power concentrated in the hands of the founder.
The downside of this is that the entrepreneur is usually distrustful of outside input, and is often dismissive of others' opinions. If the entrepreneur has a good feel for the market, then the company prospers, but if his judgment is off, usually the whole company suffers. In a rapidly changing market like China's, when companies succeed, they succeed quickly, and when they fail, they fail equally quickly.
Long-term overall success in China depends on having the systems in place to handle multiple input points of information, and then being able to digest and act on them.
Listen to the views of many, do your own research, then act.
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Seven Secrets to Business Success in China
Seven:
Be Prepared for Fast Growth
Earlier on, companies were advised to "Start Small". This is because any business has to leave itself time to learn about China, find the right partners, hire the right people and develop the right strategy.
But, no company should be like this all the time.
A company must be prepared to quickly change to keep up with the pace of change in China, and to make decisive moves to help its business when the time is right. Opportunities can come and go very quickly.
This brings us back to the proverb about the tortoise and the hare.
In China, in the beginning, a company should start as a tortoise, but when the team and everything else is in place, it should transform itself into a hare.
The prize belongs to the smart and fleet.
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Copyright 2003 China Business Strategy
Paul M. Denlinger, and China Business Strategy, work with top management teams to outsmart your competitors and generate substantial long lasting profits in the China market.
[ Last edited by myahakeem at 29-4-2009 23:59 ] |
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267# myahakeem
artikel yg menarik...dah lama akak post..tp baru terbaca....good info.. |
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pastikan kita bleh bersaing dipersada ini......... besar kecik tak jadi masalah.. tp impian dan usaha utk terus maju dan maju. |
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jgn malu meniru org lain..atau menceduk idea orng lain.. tp kita pastikan perlaksaan tersebut lebih baik... kalau idea tu yg terbaik.. buat je la... adat perniagaan.. |
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aku dah terbakar2 untuk berniaga nie .. tapi kena mula dengan slow2 dulu , ingat nak buat part-time dulu .
dah banyak ilmu aku ceduk ...tunggu masa nak laksanakan aje ..keyakinan dah ada , pengalaman pun ada jugak sikit2(sebab dulu bapak aku berniaga) dan aku ada la kena tolong masa zaman sekolah
Hanya ...Masa yang akan menentukan perancangan aku nie ...bila dah jumpa tapak pelancarnya ...aku akan terbangggg  |
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a 1# WonBin
Tak Baca sampai habis rugi besar terutaman yg tengah buat tesis
aku tak baca habis statemetn ko diatas tu
sebenarnya Cina kelling Melayu semua boleh berjaya dlm perniagaan
tiada kekuranggannya.
kenapa Melayu kurang melibatkan diri dlm perniagaan apa puncanya?
1 Budaya mendapat kerja sama ada dgn swasta atau pun kerajaan-jadi bila sesaorang itu telah melibatkan diri dialam kerjaya
maka mind set mereka berada dilandasan itu hinggalah satu generasi kesatu generasi.
seperti jika bapa dia jadi Polis anak dia pun teringin nak jadi Polis dan sbnya.
2 Ada juga org melayu yg melibatkan diri dlm perniagaan dan generasi mereka tidak berminat nk minta kerja kerana merasa bebas dan ada keuntungan dalam perniagaan-contoh jika makpak dia buka warong maka anak dia pun turut ada restoran dan terus bekecimpung dlm perniagaan itu.golongan ini sampai mati pun tak akan berminat utk bekerja.
Lemparan atau tuduhan melayu tak tau berniaga amatlah tidak tepat dan pandangan itu pandangan org yg tidak exposed.
org cina bila dah berniaga sampai mati pun tak akan mau bekerja kecuali gajinya lumayan
lagi pun cina berniaga tampa batasan yg dimaksukan tampa batasan ialah Tipu menipu atau halal haram bukanlah menjadi pengukur atau halangan utk maju.
kita kembali ke Era cina dtg ke negara kita ketika zaman dulu2 - bagi mereka utk terus hidup di tanah melayu tampa batasan yg ada pilihan hanyalah melalui mengangkat tahi, merompak ( maaf inilah yg digambarkan oleh pakcik2 makcik2 )cukup modal menceburkan diri dalam perniagaan dan setelah berniaga dgn keruntungan bergitu besat mereka tidak berminat utk bekerja kerana talah nampak habuanya.
Sekarang ini Era org Indon dan Bangla -apa pilihan mereka utk hidup terutama mereka2 yg tiada permit? ya betul mula2 ambik kerja cuci longkang, meropak juga dan kumpul duit dan seterusnya bearniagalah- 10 tahun kemudian apa akan jadi pada generasi meraka?
Melayu yg bekerja 10 kemudian apa yg jadi pada mereka ?????
so org melayu jika tiada pilihan atau tiada kerja mulakanlah dgn perniagaan tapi jgn merompak pulak
10 tahun kemudian apa yg akan berlaku pada anda dan keluarga?
belum terlambat lagi bagi kita menyambut kemerdekaan ke 62 tahun dgn sebuah bungalow dan bekereta mewah
masa itu anda bukan nak menunjuk tapi keperluan.
org cina bukit dan cokiah akan menagis baca explainations aku ni sbb...........fikirlah sendiri kenapa |
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272# PerKasa
sangat bagus ........ itu lah yg aku sedang usahakan... tima kasih atas tulisan anda |
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273# sinar_inspirasi
aku dah baca dari page 1..
semangat je rasa ni..
harap harap aku boleh mula lepas raya ni..
yg mana ade conenction related dgn topik yang aku bukak kat sini..harap harap dapat bantuan dari korang. |
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ramai jugak mak bapak bisnes.. tp suruh anak dia makan gaji... terlalu ramai mcm tu.. |
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how about the german or american?
can't we learn anything from them? |
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274# rileks
buat je bro... jgn takut... kalau takut sampai bila pun tak menjadi... buat dengan keberanian.. susun elok2.. insyaALLAH |
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276# aarie
semua kena belajar sebenarnya.. itu bagi aku.. sedang belajar lagi dan lagi dan lagi. sehingga ada lagi .. |
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278# sinar_inspirasi
betul tu..
to develop, we must be willing to learn and change for the better..
and the cheaper way to do it is to learn from other people's mistakes...
every culture ada good and bad points dia yg tersendiri..
bak kata org tua2 : yg baik buat tauladan.. yg buruk buat sempadan...
tak semua baik dan tak semua buruk.. kita ikut laa yang elok2 jer......... |
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adakah perlu sifat kasihan dlm dunia business? |
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Category: Belia & Informasi
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Post time 27-4-2009 05:03 PM
